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Alibaba and Australia Post will combat counterfeit food with blockchain !

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Alibaba and Australia Post will combat counterfeit food with blockchain !

Post by Jayden81 on Wed Apr 19, 2017 5:14 pm

Chinese e-commerce giant Alibaba Group Holding Ltd. is teaming up with parcel shipment company Australia Post to combat fake food in China using blockchain technology.

The partnership also includes natural health company Blackmores and professional services adviser PricewaterhouseCoopers as part of an attempt to curb the rising tide of dangerous, counterfeit food.

China has seen a decade of problems involving food safety, with some incidents leading to illness and death. Most recently, the country led a crackdown of 50 factories producing fake branded seasoning with potentially toxic ingredients. Another incident in 2016 had distributors delivering fake Similac and Beingmate milk powder repackaged with substandard formula.

Source: http://siliconangle.com/blog/2017/03/24/alibaba-teams-australia-post-combat-counterfeit-food-blockchain/


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